How We Helped Markeity Book 127 Calls in 90 Days Using Our Personalized Growth Matrix
Markeity is a Danish marketing agency that specializes in helping ecommerce brands increase their revenue through email marketing, paid ads, UGC content, and CRO.
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Before Working With Us
Markeity was trying to generate leads on their own.
Which took a lot of time out of their week, making it impossible to focus on fulfillment and lead generation simultaneously.
That's why, Markeity decided to work with an agency.
But the problem was the company didn't handle the full spectrum.
They still had to follow up with the prospects themselves and book them in.
Basically, the previous agency was just providing them with meeting ready leads and was charging a flat retainer.
Clearly, Markeity wasn't satisfied with such collaboration and decided to look for another alternative.
How We Connected
We met each other through a coaching program that we both were a part of.
After going through our case studies and personalized strategy we created for them, it didn't Markeity much time to decide to work with us.
What We Did
Once we got started, we made sure to nail down every part of the cold email campaign:
1
Deliverability
We bought 25 outreach domains on Porkbun and created 50 mailboxes with Gmail and ScaledMail (Outlook). Then we configured domain DNS settings.
That allowed us to send 1000+ emails per day without landing in spam and generate 2-3% reply rates on consistent basis.
2
Built A Targeted Lead List
Besides basic filters such as Location, Employee Count, Job Titles, etc. - we made sure to filter based on the technology the companies were using.
Since Markeity was working primarly with ecommerce brands, we made sure to enrich companies that were built on Shopify and were using Klaviyo for their email marketing.
That allowed us to only reach out to brands we were 100% confident we could help. And so that Markeity didn't have to spend time and money on speaking with unqualified prospects.
3
Wrote The Scripts
We wanted our scripts to make the prospect say "That sounds interesting. I want to learn more." and not hesitate with a reply.
That's why, we made sure our scripts followed a proven framework:
  1. Personalized first line
  1. Offer with the tangible outcome, quantifiable timeframe and a guarantee
  1. Case study to back up our claim
  1. Soft CTA to gauge interest
This allowed us start getting positive replies from the prospects.
4
Managed & Monitored Their Campaigns
Once we had people interested in our offer, then it was time to schedule a call.
We made sure that our reply time was below 30 minutes. So that prospects were still warm and it was easier to book them in.
For the ones we couldn't book in right away, we followed up consistently by providing value and showcasing our expertise.
That allowed us to convert ~50% of interested replies.
5
Built The Pre-Call Flows
To maximize our show-rate and make it easier for Markeity to close a deal we built their pre-call flows.
After the prospect was booked in, they received email sequences that warmed them up before the call.
We shared case studies, testimonials, and soft reminders so that the prospects were more receptive to their proposition.
After Working With Us
Markeity now has a 100% DFY cold email funnel that generates ~25 sales calls every month.
They spend most of their time on fulfillment and don't have to worry about chasing after potential prospects.
Want Us To Do The Same For You?

If you want us to generate leads on your behalf,
So that you spend less than 3 hours a month while generating consistent high-quality meetings for your business,
And only paying for the calls that show up, without any retainers or long-term contracts…
You should book a call below:

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30-Minute Discovery Call - Gio Ballerz

A discovery call with Gio.What to expect from the call: Q&A for us to understand your business better Identify the bottlenecks of your business Discuss potential solutions If we turn out to be a match we'll schedule a demo call right away.Book a call today and let's take your client acquisition game

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